White Rock is on the cusp of a substantial transition. Skyrocketing real estate values have changed the landscape throughout the lower mainland and our seaside community is no exception. Aging properties have provided an opportunity for development and with the booming growth in the surrounding areas, namely South Surrey, it is no surprise that White Rock would be affected. With this transition comes a changing business landscape. Our cherished “mom-and-pop” shops are finding it harder to compete with chain stores being brought into the Grandview Heights area, commercial buildings are being slated for development, staffing has become more problematic than ever before, and consumers are continuing to change the way they purchase. This culmination brings us to a time that is uncomfortable and worrisome to many, propagating the “blame game”.
As residents of White Rock, the shaping of our community is each of our responsibility. We elect our officials, volunteer on committees, live, work, and shop in order to influence what our city looks like. At the BIA, we are persistent in working in the best interests of our business members. This has meant creating a note-worthy music concert series, a long running successful restaurant festival, spending time and energy on the beautification of our business districts, and promoting our individual business members in a variety of ways. We do so with full hearts and positive intentions. We attempt to come to each challenge our city faces with solutions, open to discussion, and always looking for a way to positively impact our community. Some days are harder than others. Some days, the challenge we face is negativity that is shared for seemingly no other purpose than to stir the pot. But we will persevere in our pursuit to continually improve our business districts and support the community that we love. We encourage you to do the same. We know White Rock is a strong, vibrant city full of caring, talented people. If you don’t agree with the way something is being done, “be the change you wish to see in the world.” Encourage healthy discourse. Volunteer. Vote.
White Rock Business Improvement Association